A system permits purposes developed for the Android working system to ship focused messages to customers via the Braze buyer engagement platform. This entails leveraging the platform’s capabilities to create, schedule, and ship messages on to gadgets, even when the appliance just isn’t actively in use. As an illustration, a retail software can ship a promotional message to a person’s telephone display screen a couple of limited-time sale, encouraging them to open the app and make a purchase order.
The implementation gives a number of benefits, together with elevated person engagement, improved buyer retention, and enhanced advertising effectiveness. By offering well timed and related info, companies can re-engage customers who might have stopped utilizing the appliance. Traditionally, this performance has advanced from primary text-based alerts to wealthy media messages, personalised gives, and interactive parts, contributing considerably to software success.
