The convergence of a preferred peanut butter cup confection, frozen dessert, and a significant retail company types a particular product providing. This providing presents customers with a available, pre-packaged, branded ice cream variant discovered inside the freezer aisles of a giant chain. As an illustration, a shopper may find a pint or carton combining chocolate and peanut butter flavors bearing the ‘Reese’s’ trademark within the ice cream part of a Walmart retailer.
Accessibility and model recognition drive the attraction of this particular product. The widespread presence of the retail outlet facilitates simple acquisition for a broad shopper base. The established popularity of each the sweet model and the retailer contributes to shopper confidence within the product’s high quality and availability. The historic context includes the leveraging of established model partnerships to increase product traces and seize a bigger market share inside the aggressive frozen dessert sector.